24-08-2018
On the occasion of the 160th anniversary, Paris-based Boucheron has recently launched two boutiques in Hong Kong, as part of its expansion plan for the China market.
The new boutiques at the Pacific Place in Admiralty and the IFC in Central were opened in July and August respectively this year. Elegant and contemporary, the design of the shops was inspired by the unique décor of the brand’s Hôtel Particulier boutique at Place Vendôme in Paris, featuring dark marble frames, metal frames in black and the symmetrical aesthetics of French classicism. The Pacific Place boutique spares a VIP area for personal shopping experience.
Signature collections available at the new shops include Quatre and Serpent Bohème.
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