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‘Ultra Violet’ becomes Pantone colour of the year 2018

08-12-2017

Pantone® named ‘Ultra Violet’ (Pantone 18-3838) as the Color of the Year for 2018. “A dramatically provocative and thoughtful purple shade, ‘Ultra Violet’ communicates originality, ingenuity, and visionary thinking that points us toward the future,” the colour trendsetting authority said on their website. 

Leatrice Eiseman, executive director of the Pantone Color Institute said: “We are living in a time that requires inventiveness and imagination. It is this kind of creative inspiration that is indigenous to Pantone 18-3838 ‘Ultra Violet’, a blue-based purple that takes our awareness and potential to a higher level. From exploring new technologies and the greater galaxy, to artistic expression and spiritual reflection, intuitive ‘Ultra Violet’ lights the way to what is yet to come.”

Inspired by Pantone’s colour trends for spring 2018, Hong Kong Jewellery will feature selected colours with matching fine jewellery in our December 2017 and March 2018 issues. Stay tuned.

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