19-12-2019
Former Bulgari vice president of global marketing and communications Carla Liuni (pictured) will join Pandora as its chief marketing officer effective from March 2020.
She has been worked at Bulgari and Procter & Gamble for four and 20 years respectively. At Pandora, Liuni will report to its chief executive Alexander Lacik and serve on Pandora’s executive leadership team.Current interim chief marketing officer Jesper Damsgaard will be arranged a new role after the handover.
“As part of our turnaround program, we are significantly stepping up our marketing investments and have just relaunched our brand to improve relevance for consumers,” said Pandora chief executive officer Alexander Lacik in a statement.
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