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IIDGR establishes polished diamond grading partnership with Lukfook Jewellery

The International Institute of Diamond Grading & Research (IIDGR), part of De Beers Group, announced on 30 March 2017 that it has established a polished diamond grading partnership with Lukfook Jewellery, a leading Hong Kong and mainland China jewellery retailer. The grading partnership is De Beers Group’s first with a vertically-integrated sightholder.

Under the partnership, the IIDGR will supply co-branded polished diamond grading reports to Lukfook customers, providing them with the additional assurance of both companies’ expertise.

Utilising De Beers Group’s Ideal Optical Symmetry technology, the grading report provides a magnified image of the light performance pattern of each diamond, offering customers enhanced information about their diamond. The programme launches in Hong Kong and Macau in the same day, with the potential to expand to other areas in the greater China region, according to De Beers.

Jonathan Kendall, President of IIDGR, said: “As customers continue to seek ever-greater confidence in diamonds, we are seeing increased demand from major diamond jewellery retailers for the innovative solutions that IIDGR can provide. This new initiative with Lukfook highlights the rapid international growth we are seeing in the business and we look forward to a long and successful partnership.”

Wong Wai Sheung, chairman and chief executive of Lukfook Group, said: “We are delighted to have established this ground-breaking new initiative with IIDGR. By working with IIDGR, a business backed by over 100 years of De Beers Group leadership in the diamond sector, we are able to offer our customers an added layer of assurance. We are very excited about the prospects of this new partnership.”

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